Persimmon Homes

Creating a calm and serene space

We spoke to our Instagram Brand Ambassador Helen Rushton about the interior design of her two-bedroom Alnwick – and why her design preferences aren’t just about how the house looks, but how it feels.

All images: @withhelenmary

Creative Helen, who works as a children’s magazine editor, studied interior design at university and has very definite views on what she likes. She fell in love with her two-bedroom home because it was perfect for her and her son.

“I did look at three-bedroom designs but found in the Alnwick that you got two decent bedrooms, which is perfect. The kitchen has a dining area where I can have a table and the space works really well and is a great size for the two of us.”

Helen describes herself as minimalist and admits that there is little clutter or colour in her home, which helps to create a space that is calm and serene. In many ways she has embraced hygge, a characteristic of the Danish culture which can be defined as a quality of cosiness and comfortable conviviality that engenders a feeling of contentment or well-being.



“I like everything very simple and white, which makes everything bright, and I go for a serene palette for accent colours. I like my home to feel calm and tidy, which helps to create a lovely space in which to relax.”

“Texture is important, so I have plenty of soft cushions and blankets and I have a fluffy rug in my lounge. I like everything to be cosy and comfortable, and love candles and wax melts which add to that feeling of relaxation and calms the senses.”

Helen also tends to shy away from too many ornaments, saying: “If I do not enjoy looking at it or use it every day, then I do not keep it. I have a few ornaments in my living room, and I like sparkly or jewelled candle holders, but I like everything to feel spacious and clear.”

However, there are two accessories that Helen would not be without – lamps and mirrors.

“I have several lamps throughout the house which help to create a lovely feel about the place. In the garden. I have fairy lights along a fence panel, and I love to sit there on an evening, it is a nice atmosphere,” she explained.

“I love mirrors too as they not only look beautiful but, in a smaller house, they help to create a feeling of space by reflecting light. My favourite piece of furniture is a mirrored cabinet in my lounge, and I have sparkly candle holders on top, plus lamps. I think it looks elegant.”




She may have created a serene oasis, but Helen still has plans for her lovely home, admitting that there is quite a bit more that she would like to do.

“I would like to use wallpaper in the bedroom, and I am saving for a William Wood designer mirror to stand on the floor against the wall. I would love to have one for my bedroom. I would like to add a few bits in the hallway and get more mirrors around the house. I am very excited about my plans”

Helen has 12.6k followers on Instagram but was nervous at first about launching her own page, adding: “I love Instagram because you can see lots of inspiring images. I felt that a lot of people’s houses were much bigger than mine but eventually I decided to give it a go and started around May last year. It is really good fun and a supportive community that gets excited about home furnishings.”


To see more of Helen's stylish home, follow her on Instagram @withhelenmary



Why not share your own photos on Instagram using #lovemypersimmonhome for a chance to win a £100 Next voucher. Visit our Facebook page for terms and conditions.



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Our hugely successful Community Champions programme has already donated more than £1 million to good causes in England, Wales and Scotland. Every month we give away 60 donations of up to £1,000 each to local groups and charities.

Showcase your style

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