Persimmon Homes makes a splash with sports donation

A successful Bedfordshire swimming club has been selected as the first regional group to benefit from a new funding scheme targeting youth projects.

Dunstable Swimming Club will receive £1,000 from the Persimmon Homes Building Futures initiative, launched in partnership with Team GB, the British Olympic Association.

Simon McDonald, Regional Managing Director of Persimmon Homes Midlands, said: “This fantastic new funding scheme aims to support community groups across three categories: sports, education & arts, and health.”

“We are delighted that the first organisation to win is a club that has been battling for survival over the past few years, with parents travelling across Bedfordshire, Hertfordshire and Buckinghamshire while their own pool is closed for refurbishment. Their commitment deserves recognition and reward, so we are proud to help them with this donation.”

Dunstable Swimming Club has around 120 members, aged between 7 and 18. Over the past five years, the club has seen three swimmers qualify for the British Championships and one member is currently training for a place at the Tokyo Olympics in 202.

Persimmon’s £1,000 funding will help the club to set up a coach education scholarship to encourage older members to complete a poolside helper course, providing greater flexibility for coaches and offer lifelong participation opportunities for the young athletes. For more information visit

Building Futures is being delivered through the Persimmon Charitable Foundation and is aimed at community projects for people aged under 18, targeting grassroots sports groups, charities dealing with physical and mental health issues or awareness, as well as community arts and education projects.

Monthly grants of £1,000 will be awarded across Persimmon’s 32 regional businesses to improve facilities and the delivery of vital grassroots community projects.

In addition to the £1,000 monthly awards, three initiatives will go on to win £100,000 each through a national award scheme voted on by the public. The overall winners will be named at a gala dinner for finalists in October.

In each sector – sport, education & arts, and health – as well as the £100,000 first prize, there will be a £50,000 second prize and a £20,000 third prize, while a further 87 shortlisted projects will each receive £5,000.

Persimmon Homes is an official partner of Team GB as it prepares for Tokyo 2020 and beyond.

To find out more about or to apply Building Futures visit