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Why choose us

Why choose Persimmon?

We all know that experience counts for a lot in life and when it comes to building homes, we certainly know a thing or two. We’ve been doing what we do best since 1972.

We understand a home is more than just bricks and mortar – it’s your very own place of sanctuary. It’s somewhere to relax, entertain, bring up a family, be yourself and build on your dreams. It’s important and we get that.

There are so many reasons why a brand new home makes perfect sense (here are our Top 10 favourites), and thousands of customers choose a Persimmon home every year.

Here’s why…

We build homes throughout the UK

With more than 400 prime locations nationwide, we’re probably building homes near you right now.

We offer choice, so if you’re looking for your first home or would like to downsize, we have a range of one- and two-bedroom apartments. We can also help if you’re looking for more space for a growing family or looking to take the next step on the housing ladder, as we have an extensive range of two, three, four and five bedroom homes.

Made up of a network of 31 regional operating businesses, we're building value-for-money properties to call home right the way from Scotland through to the South West of England.

We’re experts in our field

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Each home we build is constructed with care by a dedicated team. From the technicians behind the scenes in the office and the skilled craftsmen on site, to our professional sales people - we all work together to deliver the highest standards of design, construction, and service.

We’re also really proud of our training and development initiatives which are helping us to create one of the best workforces in the industry. Creating job opportunities and skilled team members assures future growth of the business as well as expertly-crafted new homes.

We add value to local areas


It’s good to give a bit back.

As well as creating jobs, we also look to enhance the local communities in which we build, often providing or contributing to a range of new facilities. We often help to fund new roads, community centres, doctors’ surgeries, schools, green open spaces and children’s play areas.

We’re proud to help towards sustainable facilities and amenities that benefit local people across the UK; not just residents on our developments.

We give you a peace of mind warranty

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Buying a new home is a big investment but we’ve got your back…

You can feel secure in the knowledge that all our new homes come with our two-year Persimmon warranty, plus a 10-year insurance-backed warranty. All our homes are built to high safety standards and meet strict regulations. However, if any issues do occur, our dedicated customer care teams are on hand to help.

We offer fantastic incentives

Not only do we build beautiful new homes, we also make it easier for you to buy one.

Home Change and Part Exchange are just some of schemes you may be eligible to use. We also offer weekly promotions such as Home of the Week with fantastic savings and incentives.

All you have to do is make sure you register your details against your chosen development and we’ll keep you up-to-date with all the best offers.

We pay attention to detail

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One of the best things about buying a new home is that you can stamp your own personality on it from the day you move in.

Depending on the build stage, you can also add a vast array of Finishing Touches to suit your lifestyle perfectly. You can create your dream home, ready for you to move in.

From the moment you reserve your new Persimmon home, we do our very best to make the experience enjoyable and informative every step of the way; not just while you're buying, but after you've moved in too. Read our pre-move and after-sales pledge to our customers to find out more…

Together, we make a home.