Persimmon Homes

Bakers’ fundraising boosted by builder

29 June 2021

Bakers’ fundraising boosted by builder

A baking mother and daughter from Denmead, who have been fundraising for Dementia UK, have been given a £500 donation from Persimmon South Coast.

Nicola Sarjeant, whose mother Audrey was diagnosed with Vascular Dementia six years ago, applied for the Community Champions scheme which provides funding to charities and local good causes.

The pair have been baking for the construction workers on the new homes development where Nicola lives, to help keep Audrey’s mind active and to raise money to help other people suffering with dementia. The builders on site have already donated £95 to the cause.

Graeme Cole, sales director for Persimmon South Coast, said: “Our Community Champions scheme was launched to help organisations who make a genuine difference to the lives of people living in the communities where we are building.

“With Nicola living at one of the sites constructed by our sister brand, Charles Church, we were touched to hear about her kindness towards our workers and we are so pleased to be able to help with her fundraising.”

Nicola explains that although her mother does not need too much assistance from the service now, it is likely she will in the future.

She said: “We are so grateful for the donation from Persimmon Homes. Dementia UK is a charity very close to my heart. The donation will make a huge difference to families just like my own allowing those suffering to maintain independence.”

Persimmon Homes South Coast offers two donations of up to £1,000 every month as part of its Community Champions Scheme.

For more information or to apply online, visit  

Finishing Touches

Create a look that's as individual as you are. Add the finishing touches to your Persimmon home.

Supporting your communities

Our Community Champions programme was established in 2015 and has already donated more than £3 million to over 3,500 good causes across Great Britain. Every month whilst the programme is running, our 32 regional businesses together give away 64 donations of up to £1,000 each. It's easy to apply for your local good cause.

Building Futures 2

Persimmon Homes is delighted to be joining forces with Team GB: the Great Britain and Northern Ireland Olympic Team run by the British Olympic Association, to give away an amazing £1 million to support children across England, Wales and Scotland.

Community Champions

Our hugely successful Community Champions programme has already donated more than £1 million to good causes in England, Wales and Scotland. Every month we give away 60 donations of up to £1,000 each to local groups and charities.

Showcase your style

Why not share your own photos on Instagram using #lovemypersimmonhome for a chance to win a £100 Next voucher. Visit our Facebook page for terms and conditions.