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Persimmon Homes

Bright sparks in Severn Valley wrap up with Persimmon

21 January 2011

Dark evenings and deteriorating weather conditions means bad news for pedestrians who become difficult for motorists to see. This is why Persimmon Homes has donated 60 fluorescent jackets to Reception and Year 1 pupils at Berrow Primary School on Rugosa Drive, Burnham on Sea.

According to RoSPA (Royal Society for the Prevention of Accidents) road accidents increase at this time of year and these statistics are sure to play on the mind of every parent as the darker mornings and evenings loom.

It’s for this reason that Heather Hector, headteacher at Berrow Primary School is grateful to Persimmon for raising the issue of road safety during the winter months. She said: “At this time of year, it’s crucial children are kitted out in bright or reflective clothing and Persimmon’s fluorescent jackets, which show up in dull or misty weather and can be picked up by car headlights, will help increase their visibility.”

Nicola Reed, sales and marketing director for Persimmon Homes Severn Valley, added: “Fluorescent jackets are a simple way for children to stay visible during the winter months and we are delighted to be playing a part in helping to improve their safety.”

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Our hugely successful Community Champions programme has already donated more than £1 million to good causes in England, Wales and Scotland. Every month we give away 60 donations of up to £1,000 each to local groups and charities.

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