Persimmon Homes

Pair lose their locks for wig charity

08 December 2021

A customer care co-ordinator from our Midlands region and her goddaughter gave up more than 30 inches of their hair to raise over £1,000 for a children’s cancer charity.

Brandi Saunders and her goddaughter Elizabeth Hobbs aged 8, raised £1,040 and donated their long hair to the Little Princess Trust, which provides real hair wigs free of charge for children undergoing cancer treatment.

Big-hearted Brandi, who works our Midlands head office in Northampton, said: “We are so proud of how much we raised for this wonderful charity and I’m incredibly grateful to my colleagues at Persimmon for supporting my fundraising campaign. We had an amazing day, full of excitement and emotional moments, and we were both astonished when our hair was measured. I had 16 inches cut off and Elizabeth lost 15 inches! We both look very different now, but we love our new, short hairstyles.

“I promised myself I would do this one day and had been growing my hair for seven years to grow out any dye as the charity can only take natural coloured hair. Part of me wishes I had fully ‘braved the shave’ but my fiancé might have had second thoughts about marrying me in January if I had gone completely bald!”

Since 2006, the Little Princess Trust has provided more than 8,000 wigs and have given grants totalling more than £7million towards research projects focused on finding more effective treatments for childhood cancers. For more information visit

Persimmon’s Central regional divisional director Simon McDonald added: “Everyone in the Persimmon Midlands team is incredibly proud of Brandi’s fundraising efforts and we were delighted to help her to exceed her £1,000 target. As a company we encourage employees to take part in a wide range of charity activities and we are always happy to support such a worthwhile charity as the Little Princess Trust.”

Persimmon Homes Midlands operates new build developments across Northamptonshire, Bedfordshire and Buckinghamshire. The company also makes two donations of up to £1,000 every month to local good causes, charities, schools or sports clubs through its Community Champions scheme. To find out how to make an application for funding visit the website.

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Our Community Champions programme was established in 2015 and has already donated more than £3 million to over 3,500 good causes across Great Britain. Every month whilst the programme is running, our 32 regional businesses together give away 64 donations of up to £1,000 each. It's easy to apply for your local good cause.

Persimmon Homes is delighted to be joining forces with Team GB: the Great Britain and Northern Ireland Olympic Team run by the British Olympic Association, to give away an amazing £1 million to support children across England, Wales and Scotland.

Our hugely successful Community Champions programme has already donated more than £1 million to good causes in England, Wales and Scotland. Every month we give away 60 donations of up to £1,000 each to local groups and charities.

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