Our Mission, Vision and Values

Our Mission, Vision and Values are a statement of our priorities as a business and how we seek to achieve them.

Construction Workers

Our Mission

To build homes with quality our customers can rely on at a price they can afford.

Our Vision

To be Britain’s leading homebuilder, with quality and customer service at its heart, building the best value homes on the market in sustainable and inclusive communities.

We will invest in innovation and technology to extend our low cost strengths and enhance our five-star capabilities to enable as many people as possible to buy the homes we build.

Our Values

Our Locations

With headquarters in York, we operate from 31 regional offices throughout the UK.

Our Locations

Board of Directors

Our Board of Directors set the Group’s purpose, define the Group’s values, set the strategy and monitors and assesses the Group’s culture.

Board of Directors

Who We Are

We are one of the UK’s leading housebuilders and have a clear purpose.

Who we are