Investment Case
Building for the future
Persimmon is a leading UK homebuilder and is well placed in a market where there is strong demand for new homes. We have a differentiated proposition focused on delivering high-quality homes at affordable price points for our customers, in an efficient and cost-effective manner.
We have broad market appeal with UK-wide presence across our three brands, competitive advantage through affordability, vertical integration and a commitment to sustainability. Our resilient business model, backed by experienced management and strong financial stability, paves the way for sustained growth, industry-leading shareholder returns and market leadership over the medium to long-term.
-
Our investment case
Competitive advantage
-
Our investment case
National diversification
-
Our investment case
Growth
-
Our investment case
Quality sustainable homes
-
Our investment case
Efficiency and resilience
-
Our investment case
Land
-
Investment case
Financial strength
-
Investment case
Experienced leadership
Our investment case
Competitive advantage
Our private average selling price is over 20% lower than the industry norm, making our homes not just accessible but genuinely affordable for a diverse range of customers, including first-time buyers.
Our investment case
National diversification
Our UK-wide presence reduces regional reliance while providing economies of scale, and our multi-brand portfolio ensures broad market appeal.
Our investment case
Growth
The long-term demand outlook for new homes is favourable. With our land holdings and operational footprint, we are well positioned for disciplined growth when market conditions improve.
Our investment case
Quality sustainable homes
Our motto is to ‘Build Right First Time’. Our high-quality homes are five-star HBF rated and have strong customer satisfaction ratings. We continue to pursue our carbon reduction targets, aiming to deliver net zero homes by 2030.
Our investment case
Efficiency and resilience
Our vertical integration enhances supply chain resilience and offers opportunity for innovation. Combined with our discipline around cost control, this ensures our build costs are kept low without compromising on quality.
Our investment case
Land
We have an excellent track record of purchasing land at attractive prices reflected in our low per plot cost which, combined with our operational efficiency, underpins our ability to generate industry-leading margins and high levels of ROCE when market conditions improve.
Our investment case
Financial strength
We operate with a robust balance sheet and generate strong cash generation through the cycle.
Our investment case
Experienced leadership
The extensive sector experience of our leadership team ensures disciplined business management. We are continuously exploring solutions to meet future demands, staying ahead of the curve.
Latest Reports
