Persimmon Homes

‘Smalls’ for a charitable cause

09 June 2022

Employees at Persimmon Homes Nottingham have been delving deep into their drawers to provide vital underwear supplies for people in need.

Smalls For All is an international charity, which provides underwear to people living in poor conditions, orphanages, camps and schools, both in Africa and deprived areas of the UK. The charity’s work is now being supported by dozens of team members at the Nottingham regional business.

Sophie Cherry from Nottingham said: “Having decent underwear is something most of us can take for granted.  But the Nottingham team has been collecting clothing for people who are not so fortunate.

“We are very grateful to our thoughtful colleagues who have taken part. Giving preowned and unwanted bras and new pants may not seem a big deal, but it can make a crucial difference, especially for youngsters living in challenging conditions.”

On behalf of Smalls for All, founder and chief executive Maria Macnamara said: “We accept donations of new pants and new or gently worn bras. These are distributed to adults and children in greatest need.  Our supporter base has grown substantially over the past few years – we now have over 100,000 followers – and together we’re helping more and more people through our underwear donations.

“We really appreciate Persimmon Homes’ kind support. Each and every donation is making a real difference to people in Africa and the UK who can’t afford or can’t get any underwear. It is the gift of dignity.”

The Nottingham region have a number of developments across Nottinghamshire and Derbyshire with a new site coming soon in Bolsover.

To find out more about Smalls for All, visit:

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Supporting your communities

At Persimmon we're proud to support our local communities. Our Community Champions programme was established in 2015 and has already donated more than £3 million to over 3,500 good causes across Great Britain. We also have a programme of community events taking place as part of our partnership with Team GB for the 2024 Paris Olympics, along with other great initiatives. 


Our hugely successful Community Champions programme has already donated more than £1 million to good causes in England, Wales and Scotland. Whilst the programme is running, each of our regional offices makes a donation of up to £6,000 every quarter to local organisations.

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