Persimmon Homes

Anti-bullying charity supported by Persimmon

18 March 2021

An bullying prevention charity has received a £1,000 funding boost from Persimmon Midlands to support families in Northamptonshire.

The Kidscape Parent Advice Line was selected to benefit from the Community Champions scheme, which was set up to support local good causes.

Claire Dearsley, sales director for Persimmon Midlands, said: “All charities have been impacted by the pandemic, with increased demand for services at the same time as many normal fundraising activities are impossible to organise. Kidscape is a well-respected charity, supporting young people across our region, so we are proud to help with this Community Champions donation.”

Kidscape was founded in 1985 and has a long history of supporting children and families impacted by bullying. The charity’s aim is to see all children grow up in supportive communities safe from bullying and harm.

The Kidscape Parent Advice Line was launched in 2016 up to provide ongoing support to families accessing bullying awareness and resilience workshops. This is the only advice line entirely dedicated to parents and carers who have concerns about bullying of a child and 165 families were supported during 2019-20.

For more information visit

Claire Dearsley added: “Persimmon Midlands makes two donations of up to £1,000 every month. We look forward to receiving many more Community Champions applications from groups who are making a real difference to the lives of local people.”

The online application form can be found at

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Supporting your communities

Our Community Champions programme was established in 2015 and has already donated more than £3 million to over 3,500 good causes across Great Britain. Every month whilst the programme is running, our 32 regional businesses together give away 64 donations of up to £1,000 each. It's easy to apply for your local good cause.

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Persimmon Homes is delighted to be joining forces with Team GB: the Great Britain and Northern Ireland Olympic Team run by the British Olympic Association, to give away an amazing £1 million to support children across England, Wales and Scotland.

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Our hugely successful Community Champions programme has already donated more than £1 million to good causes in England, Wales and Scotland. Every month we give away 60 donations of up to £1,000 each to local groups and charities.

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